Video game creators make their fundraising pitch online

Michael Sell of Murrells Inlet is the artist and Ryan Hairyes of Sanford, NC is the programmer.

Together, they make up NewGen Interactive, a Grand Strand-based company that's creating a video game called Project: Home.

The two partners hope to raise money to work on their game by making their pitch on the crowd funding website Kickstarter.

The video game's storyline is set in the near future, when the sun is expanding. The game's hero has discovered that his father, who was working on a way to protect the world from harmful solar rays, is missing.

"So he's going to go trying to find his father, but on this mission, has to also find out how to save the planet in the process, so it's basically a dual mission," said Sell.

Sell and Hairyes want their game to be a mix of new action-adventure and old school game elements.

"It's definitely a bridge of different genres into one conglomeration," Hairyes said.

The problem is that the two partners, who have degrees in computer art and programming, currently have non-video game jobs.

They hope to raise enough money to be able to work on Project: Home full-time.

That's where Kickstarter comes in. The website allows anyone to pledge support to budding creative entrepreneurs, by donating from one dollar up to $5,000.

Donors to Project: Home will get game-related T-shirts, artwork and other items.

"You have goals that people pledge to and each goal, you get bigger and better stuff, the more you contribute," Sell explained.

The two men will allow themselves one month to raise $75,000 on Kickstarter. They say if they don't make it in that time, the game will go on.

"Even if our Kickstarter does fail, we're not going to stop," Hairyes said. "We're going to keep going. It's going to be harder on us, sure."

The two have seven friends contributing art, music composition and other work for free, but all are hoping to get paid, if Project: Home finds its place in the sun.